About us

About the founders

From farm to flower shop to apothecary

Becca Coleman and Erin Leonard are the co-founders and owners of Joli Jardin and Verre Noir, two thriving retail ventures born from a shared passion for flowers, art, and community. Their journey began on the farm, where they cultivated flowers sustainably and nurtured a deep appreciation for the rhythms of nature. From there, they expanded into flower trucks and a farm stand, bringing seasonal blooms directly to the local community and creating a mobile experience that combined education, beauty, and accessibility.

Building on that momentum, Becca and Erin opened Joli Jardin, a farm and flower shop that showcases their commitment to sustainable growing, curated gift items, and floral artistry. Soon after, they launched Verre Noir, a curated retail shop that blends unique goods with immersive, community-centered events. Through these ventures, they weave together creativity, intentional gathering, and nature-inspired design, creating spaces where people can connect, explore, and be inspired.

From soil to storefronts, Becca and Erin have transformed their passion for flowers and community into a flourishing local brand that celebrates artistry, connection, and the beauty of everyday moments.